Product Wordmark
Packaging
Merchandising Elements
Countertop Displays, Pallet Display
Garmin.com
Landing Page
Product Launch Video
Print Ads
Product launch advertising
Digital / Social Banners
Product launch advertising
In 2013, Garmin launched the vívofit activity tracker. For the initial product launch at CES, we created a launch video, product landing page, in-store merchandising displays and print and digital advertising. In Autumn 2014, we created two broadcast spots to raise awareness and sales of the vívofit leading into the holiday season.
Contributions: Creative Direction
Countertop Displays, Pallet Display
Landing Page
Product launch advertising
Product launch advertising